Why Do So Many Organizations Prefer Business Cards?


A business card is the first thing that any person sees when meeting a new company. It immediately sets an impression in the mind of the receiver. A creative business card can make a great impression as well as create recall value.

Traditionally, business cards are used to exchange contact information between two persons. Several people have also started using this as a selling and marketing tool. Regardless of what you may use a business card for, it is essential to businesses today and is accepted globally as the first introduction to the company.

To Introduce Your Business

Business cards usually contain information such as the company logo, company name, person’s name, address, phone number, email ID and company website. Some people also print their photo on the card to create a personal touch.

However, one must not put too much information on a business card as it can have a negative effect on the receiver. The receiver may get overwhelmed with the amount of information and this is not a good response to get.

For Cost-Effective Promotions

Business cards are small and are inexpensive to print. When you print in bulk, the per card price comes down. There are a few renowned business card printing and printing companies in Dubai who can offer you innovative products and save you money. Many people use their visiting cards to promote a special offer. They may print a numeric code or QR code on the card which the receiver can use to avail the offer.

For More Convenience

If a QR code is printed on your business card, it can lead the receiver to any website of your choice. For eg. you could upload your company’s brochure or product list on your website and embed this link in the QR code. That way, anyone who has the card can easily access this material without any hassle.

To Create Instant Recall

If you see something that you really like, the chances of you remembering it later are very high. Similarly, if you create an innovative business card, the person who receives this card will remember you and your company for a long time. It creates instant recall for your brand.

These are the major reasons for printing business cards for your organization. Get the support of a printing press in Dubai to produce your business cards in accordance with the latest techniques at Atlas Printing Press.

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